Event Details
- Forum
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This event has been completed
Forrester's Forum For Technology Leaders - Lead Your Customer-Obsessed Technology Agenda
- June 02, 2015 - June 03, 2015
- Hotel Cascais Miragem
- Lisbon, Portugal
- Introduction
- Leaders at every size and type of enterprise now recognize that keeping pace in the post-digital age requires focussing your corporate strategy on the customer. We will focus on four specific categories of technology: customer life cycle solutions, interaction platforms, digital delivery and aggregation, and infrastructure and content. Our agenda will deliver outcome-oriented analysis and advice, driven by Forrester's best analysts and from technology leaders from key industries. You will leave this event knowing how to:
Create a shared definition and view of customer obsession.
Centralize, operationalize, and distribute customer data.
Align strategic priorities so that technology innovation is focused on customers.
Prioritize your business technology to-do list to deliver relevant and consistent experiences to customers.
Drive the organizational and cultural changes required within your technology team to deliver on customer-obsession.
- Useful Links
- Reference link 1
- About Organiser
- Forrester Research, Inc.
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