Event Details
- Summit
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This event has been completed
Brand Protection and Anti-Counterfeiting - November 25, 2015 - November 26, 2015
- Germany
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Germany, Germany
- Introduction
- The 10th Annual Brand Protection & Anti-Counterfeiting Summit is your interactive forum to learn from your peers and experts how to develop solutions, strategies and programmes to minimise infringements against your brand and goods and to combat new threats.
With brand protection professionals facing challenges on numerous fronts including online and social media brand protection, security supply chain integrity, developing cost effective strategies, investigating and shutting down brand infringements and combating counterfeits from global hot-spots, never has it been more crucial for businesses to have the latest information and ideas at hand to counter brand protection and counterfeiting.
Issues discussed in 2014 included:
Developing and implementing a cost-effective brand protection strategy
Monitoring, shutting down, and litigation cases against counterfeiting and piracy
Staying one step ahead in the fight against online counterfeiters
Social media: Leveraging the opportunities of while maintaining control of your brand
Combating counterfeiters from the emerging ‘hotspots’ including Russia, China, Portugal and Turkey
Securing the integrity of your supply chain
Understanding the latest brand protection trends, legislation and case law
Conducting an IP audit to assess your biggest brand vulnerabilities – and opportunities
Leveraging the latest and greatest brand protection technologies
- Useful Links
- Reference link 1
- About Organiser
- IQPC
- E: enquire@iqpc.co.uk
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